Saturday, February 23, 2013

Marketing strategy is a process that can allow an organization to concentrate its resources on the optimal opportunities with the goals of increasing sales and achieving a sustainable competitive advantage. 

So, how do you develop this. Find a way to brand yourself to bring others close to you. You never want to do business with someone you don't know. You need to establish a relationship with your prospects and help them succeed. Marketing strategy includes all basic and long-term activities in the field of marketing that deal with the analysis of the strategic initial situation of a company and the formulation, evaluation and selection of market-oriented strategies and therefore contribute to the goals of the company and its marketing objectives.

How to Brand Yourself?

Find something that you can offer your customers or prospective business partners. Whether it be your time, training or other information. And never ever brand yourself with your primary business opportunity. If something happens to the company you will have to start over from scratch. If you brand yourself however, no matter what business you are involved with you will succeed in building relationships and therefore bring more people into your network and possibly bring them into your business opportunity.

1) Create a blog about yourself and what you want to help people with.

2) Create a video diary or a training video.

3) Create a PDF with genuine content to help people get in the right mindset.

4) Host webinar's to help others learn how to properly market themselves.

5) Be a counselor; help people who are struggling with there business and bring them back into a sucessful mindset.

Once you have this brand people will know who you are and what you have to offer. This is the best way to Network Market.

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